A lush front garden welcomes you to the home at 33 Little Victoria St, Fitzroy.
The Fitzroy home of Readings bookstores managing director Mark Rubbo didn’t exactly land on the bestseller list yesterday.
But the founding chair of the Melbourne Writers Festival will be starting a new chapter after a sale near $3 million for the 33 Little Victoria St property.
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Readings bookstores managing director Mark Rubbo liusts trendy Fitzroy warehouse
The three-bedroom warehouse conversion’s auction started with a $2.8 million vendor bid, and rose in $10,000 increments as two bidders fought it out.
33 Little Victoria St, Fitzroy, has sold for an undisclosed sum near $3 million.
Auctioneer Arch Staver had a novel response for the age old question ‘is it on the market’, informing the curious bidder the home had been on the market for five or six weeks.
He went on to postulate the real question was whether it would sell. And it did.
Just not under the hammer.
The ivy-clad facade of the converted warehouse gives little hint of the home inside.
$20,000 was added to the price after a break, but the home passed in at $2.92 million.
Further negotiation inside brought the figure up to an undisclosed sum near the top of the $2.8-$3 million advertised range.
Sales agent Peter Stephens said the decision to pass the home in had been strategic.
“We had three interested parties there, but only two bid,” Mr Stephens said.
“It didn’t have the heat in it we wanted so we passed it in and negotiated the balance.”
An upper level entertainment space is set above the welcoming front garden.
The result shows continued demand for the inner-northern suburb, Mr Stephens said.
“Fitzroy is tracking incredibly well against the general market,” he said.
“If it’s reasonably priced there’s good demand and homes will sell well.”