Michael Woodrow, executive director of Smith Collective project manager UBS Asset Management, said international trends showed people were increasingly willing to forgo home ownership in favour of the quality of lifestyle and location offered by precincts such as Smith Collective.
“Research shows that while an increasing number of people want to live where they work, shop and play, they also yearn for the security of long-term leases and ability to add personal touches to their homes,” Woodrow said.
“By maintaining ownership of Smith Collective’s residential offering, we are able to grant those wishes and help our residents and retailers build a sense of community often lost within large-scale urban developments.”
Woodrow highlighted that Smith Collective’s new name was relatable and reflective of the future community.
“As the most common surname in Australia and one of the 10 most common in the world, ‘Smith’ highlights that the community really is for everyone,” Woodrow said.
The name was also chosen as a geographical link to the Smith Street Motorway, which the complex is situated on.
Set among seven hectares of parkland, the community is located within close proximity to Griffith University’s Gold Coast campus, Gold Coast University Hospital, Gold Coast Private Hospital and the Southport CBD.
Global real estate services company JLL has been appointed to manage the site with dwellings set to be released in stages as the community grows.
A community of 2,500 academics, students, scientists, doctors and nurses is expected once complete.
Internal works, on the “bright and airy” self-contained apartments and townhouses, are set to be completed in December.